Hit a species milestone, earn gear. Catch the most species of anyone for the year, take the grand prize. Everything is hook-and-line, January 1 through December 31.
CATCH FISH. COUNT SPECIES.
Species Milestones
Reach the species count, claim the reward. Milestones are open all year — join anytime.
5 Species — If It Swims Sticker Pack
Your first five on the board earns an official If It Swims sticker set for the boat, box, or cooler.
10 Species — If It Swims Koozie
Ten species in and you’ve earned an official If It Swims koozie. Sticker pack still yours, too.
20 Species — Flying Fisherman SunBandit (50 Available)
Reach 20 species and claim a Flying Fisherman SunBandit ($17.95 value), donated to the challenge by Flying Fisherman — 50 units in the pool.
How the 50 are awarded: The first 50 anglers to reach 20 species each claim a SunBandit, in the order anglers cross 20. If fewer than 50 anglers reach 20 by December 31, any remaining SunBandits are awarded down the final leaderboard from the top until all 50 are gone. Either way, all 50 ship.
Grand Prize
Awarded to the angler with the most unique species for the full 2027 year.
Most Species Wins the Pool
The overall winner takes a prize package built from gear donated by our launch sponsors. More items are being added as sponsors come on board — this is the starting lineup, not the final one.
TTI-Blakemore / Road Runner
Road Runner tackle package
SharkLeash
SharkLeash gear
SPRO
Stickers & decals
Glass Water Angling
Lead-free products
If It Prints
3D printed lures
Wraith Tackle
Wraith Tackle lure pack
Extreme Strike Mafia Lures
Tackle pack
If It Swims
The Challenge winner chooses the fish featured on the next If It Swims shirt design — and gets the first one made.
More grand-prize items to be announced as additional sponsors are confirmed.
Full rules and species list on the contest rules page. See who’s backing the challenge on the sponsor page.